Marketing Letters
Q1 Journal
Journal
Country
United States
Northern America
Subject Area and Category
Business, Management and Accounting
└
Business and International Management
Q1
└
Economics and Econometrics
Q1
└
Marketing
Q1
Publisher
SJR 2025
1.462
Q1
SJR Score
H-Index
94
Citations / Doc (2yr)
2.96
Total Docs. (latest)
66
Total Citations (3yr)
553
Publication type
Journals
ISSN
1573059X, 09230645
Coverage
1989-2026
Journal Rank
#2,548
Subject Categories
Business and International Management
Q1
Economics and Econometrics
Q1
Marketing
Q1
Aims & Scope
The focus of Marketing Letters is on empirical findings, methodological papers, and theoretical and conceptual insights across areas of research in marketing.
Marketing Letters is required reading for anyone working in marketing science, consumer research, methodology, and marketing strategy and management.
The key subject areas and topics covered in Marketing Letters are: choice models, consumer behavior, consumer research, management science, market research, sales and advertising, marketing management, marketing research, marketing science, psychology, and statistics.
Abstracting & Indexing
Scopus
Google Scholar
Web of Science
Detailed Metrics
| Total Docs. (latest) | 66 |
| Total Docs. (3 years) | 140 |
| Total Refs. | 2,112 |
| Total Citations (3 years) | 553 |
| Citable Docs. (3 years) | 139 |
| Citations / Doc. (2 years) | 2.96 |
| Ref. / Doc. | 32.00 |
| % Female | 42.0% |
Metrics Visualization
Latest year data vs 3-year cumulative figures
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Top 10 Most Cited Articles
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